Money v Make A Difference

It is very easy to assume that being an entreprenuer is only about making money and lots of it. And for many entreprenuers the primary motive at least in the early days of a new business is about just that.

For other people who take the plunge to set up away from the corporate safety-net, money is just one factor. Lifestyle is often quoted as a significant push towards starting up a business – a better work-life balance.

But is being an entrepreneur as simple as money and/or work-life balance?

I’ve just completed a Profile Questionnaire via Rachel Elnaugh’s web site. Rachel is a well-known UK entreprenuer having founded the gift experience company Red Letter Days (great name by the way) and becoming one of the Dragons on the BBC’s Dragons Den.

Rachel identifies 8 types of entrepreneur:

Read the rest of this entry »